The Sales Team

Our product is sold under the brand name ‘Real Lancashire Eccles Cakes’. It is distributed throughout the United Kingdom and is available in Europe and the USA. Our outlets are varied and include specialised establishments, major supermarket retailers and Cash and Carries.



Paul Wood
National Accounts Manager

I have been with Lancashire Eccles Cakes since January 2019, supporting the company in all aspects of our sales and its development. I have over 35 years’ experience in the food industry, with 20 years selling Cake in various roles from senior management of field sales teams, key account management, and business development. Sector knowledge encompasses all areas of the marketplace from Wholesale / Convenience to the major multiples, independent retailers and local distributors. My previous positions have given an extensive wealth of both industry and category knowledge, enabling me to contribute to the continued success and growth of Lancashire Eccles Cakes.